Learn decades of hard-won and practical knowledge to impact your work and life.

How do you drive innovation and leapfrog your competition?

How do you develop an attitude and culture of creativity that transforms your business?

What are the differences between a company calcifying into mediocrity and one having a real impact?

Some of What You'll Learn


  • Myths & What’s Required To Innovate (And What’s Not)

    The myths that hold people back from innovating and why success is not just about the technology.

  • How To Regain Your Creative Genius

    What NASA taught us that can absolutely make you a creative genius!

  • Top Ideation Techniques

    The techniques to help you and your team generate ideas

  • Why Companies Fail To Innovate

    The answer will surprise you, and it’s not because they fail to see what’s coming.

  • The Ten Areas For Innovation

    Yet most companies typically only focus on one or two.

  • Characteristics Shared By The World’s Most Innovative Companies

    The results of a 20-year study showing definitively what matters

  • How to Conduct Pre and Postmortems!

    How to ensure you’re always learning and improving

  • Meaningful Metrics (vs Vanity Metrics)

    Most companies don’t measure what matters.

  • The Three Horizons Of Innovation

    And why companies fail in horizon 2.

  • How To Avoid Idea Killers

    Lots of great ideas die before they have a chance to grow and prosper. Learn the list of killers.

Tom Is Your Expert Instructor

and he's committed to supporting you

Tom has helped companies grow by collaboratively working on vital areas of their business - Technology, Product Development and Marketing. He’s a hands-on and practical executive with a record of achievement managing dozens of innovative products within several different industries - and within Fortune 500 and startup companies.

He has launched numerous technology products and participated in two technology revolutions, and has been a part of some remarkable technology and business growth success stories (as well as some misfires).

Building submarines out of 55-gallon drums in grade school, he eventually fulfilled a childhood dream of living aboard a research ship (Jacques Cousteau was on the Board of Directors) and tending to the mini-sub. Tom also wrestled in the Olympic Trials, founded a consumer electronic company (Athletech), and worked for leading companies to help launch and lead: medical device products, software, Internet companies, professional consulting services, and the largest hovercraft ever built in the U.S. from composite materials (25 ton). 

Tom is the author of the book Evolve or Die: Lessons for World-Class Innovation & Creativity.

Course Includes

Decades of experience regarding the techniques and best practices to drive world-class innovation.

  • 10 Modules (44 Lessons)

  • 3 Hours of Videos

  • Downloadable PDFs

  • 9 Quizzes

  • Five-Year Access (For Non-Discounted Purchases)

  • 50% Off Future Courses: "Applied Creativity Masterclass" and "Applied Product Development Masterclass" (For Non-Discounted Purchases)

  • No Risk, No Questions Asked, 30-Day Money Back Guarantee.

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Course Bonuses

Knowledge transfer via video, case studies, quizzes and downloadable PDFs.

  • 30 Minute Call With Tom

    A great opportunity to directly discuss in confidence your real-world challenges and approaches. Available to non-discounted purchases and scheduled as mutually convenient.

  • Online Community Access

    Post questions, provide comments and learn from your peers.

  • Bonus Module

    Additional thoughts and advice (like a hidden track your favorite musical artist used to occasionally put on an album).

  • Do I have to work in technology for this to be relevant?

    Absolutely not. As people, we’re naturally curious, creative and innovative (remember how you played as a kid). Developing our creative capacity and learning how world-class innovators and companies deliver great work will be of benefit to everyone - regardless of where we work or what we do. As but one example, before Starbucks existed, a cup of coffee could be bought basically everywhere (and inexpensively). Yet today, as a result of reimagining something as seemingly basic as the distribution and selling of coffee, there are over 31,000 Starbucks locations! The point being, learning about innovation is relevant anytime someone is intent on improving their work.

  • What’s your refund policy?

    I stand behind this course with a full 30-day, 100% money-back guarantee. Excludes portion you agreed to give to charity (as is the case with the The Gates Foundation COVID-19 contribution). We're colleagues and peers, and you'll always be treated fairly and with respect.

  • How will this actually impact my day to day work?

    Nobody can guarantee future success or how what you learn will be applied, but I am sincere in wanting you to do well and can teach you much of what I've learned along the way. Learning these concepts and practices on innovation will impact your thinking, and that can significantly impact your work and life.

  • How long do I get access to the course materials?

    Once you enroll in the course, you'll have access for a minimum of five (5) years.* And you can access the contents of the course with ease - whether you’re on the move or at home, from your computer, mobile, tablet, etc. Plus, whenever additions are made to this course, you will have access to it for free. I'm all about continual improvement. *Access may vary for discounted purchases.

  • I live outside the U.S. Is this course still applicable?

    Certainly. These are universal lessons that can be applied to products and services, to high-tech and low-tech businesses, within startups and large companies and by people everywhere. The world needs all of us (young or old, big or small) to step-up, learn and grow. If you're a human... this is for you; and I'm in your corner cheering you on!

Learn decades of hard-won and practical knowledge to impact your work and life.

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